Projects
AI Acceleration & Adoption 
119 Selected cases
FLUIDRA
Integrating the End-User Experience into the Digital Ecosystem
We tackled the challenge of designing for end users within a traditional B2B model, seeking actionable ideas that would create a win-win-win relationship between Fluidra and its local customers. We conducted immersion workshops, interviews, and ideation sessions, segmenting the audience and creating a needs assessment. We compiled a catalog of more than 50 ideas prioritized for implementation.
CRM & Loyalty
CX & Strategy
Design Experience
Technology & Transformation
EUROPCAR
Innovation and Proof-of-Concept Framework for a Car Rental Company
We partnered with Europcar to brainstorm, prioritize, and create a backlog of initiatives for a cross-departmental customer experience improvement plan. We designed and launched an innovation framework, implementing customized proof-of-concept tests as our working model. We carried out the first proof-of-concept tests and premium initiatives in three markets, with eight pilot projects, achieving significant and scalable results.
CRM & Loyalty
CX & Strategy
Design Experience
EAE MADRID
Definition of the Value Proposition and Implementation Roadmap for EAE Madrid Initiatives
We collaborated with the EAE Madrid team to define their value proposition and the attributes that would support it, as well as to design a plan of specific initiatives aligned with that proposition to help bring it to life and drive its evolution in the coming years.
CRM & Loyalty
CX & Strategy
Technology & Transformation
DKV
Redesign of the digital experience for the medical provider network of a health insurance company
We developed an agile methodology to redesign DKV’s Medical Directory, creating an information and sales tool that meets the needs of both customers and the sales team. We built a modular and consistent UI kit, resulting in a responsive and accessible platform optimized for cross-selling and upselling.
CRM & Loyalty
Design Experience
DKV
Turning Medical Wait Times into Value to Build Customer Loyalty
We partnered with a health insurance company to turn waiting times at clinics into valuable moments for patients. From concept to delivery, we designed and prototyped an innovative solution that integrates online and in-person experiences, improving user satisfaction and creating new business opportunities.
CRM & Loyalty
CX & Strategy
Design Experience
DRIES VAN NOTEN
CRO Strategy and E-commerce Performance Improvement
We worked with the brand's e-commerce team to improve the platform's business KPIs by designing and implementing a CRO strategy for the fragrance and fashion categories.
CRM & Loyalty
Data & Intelligence
Design Experience
DKV
Defining and Prioritizing Use Cases for the Automation of Personalized Communications
We designed personalized customer journey use cases to build engagement with different customer segments at DKV. Through in-depth business research and communications analysis, we optimized existing plans and created segmented communication strategies, integrating new offerings and strengthening customer loyalty through personalized points and triggers.
CRM & Loyalty
CX & Strategy
Design Experience
Technology & Transformation
DKV
An Insurance Company’s Plan to Improve Customer Acquisition and Retention Among Foreign Customers
We partnered with DKV to design a methodology for identifying and implementing initiatives that maximize the CLTV of its international customers. Through interviews, data analysis, and co-creation sessions, we structured and prioritized initiatives to improve customer acquisition, onboarding, experience, loyalty, and retention for this segment, ensuring a stronger and more personalized relationship.
CRM & Loyalty
CX & Strategy
Design Experience
DKV
Review of Customer Information for Clients Acquired Through Digital Channels at a Health Insurance Company
With the goal of challenging assumed business biases, we delved into customer behavior across digital sales channels, offers, onboarding, expectations, and specific value. Together with the insurance company, we redefined the importance of this customer segment and established a roadmap of more than 30 initiatives to improve its impact on customer acquisition, onboarding, and portfolio retention.
CX & Strategy
DKV
Redefining the Customer Engagement Strategy for a Health Insurance Company
We are collaborating with DKV's Strategic Marketing team to evolve the overall customer engagement strategy by analyzing the current strategy, customer segments, customer journeys, omnichannel communications, and existing automation processes.
CRM & Loyalty
CX & Strategy
Design Experience
Technology & Transformation
DISAGRO
Strategy for Entering the Digital Sales Channel in Central America for an Agricultural Inputs Corporation
We helped Disagro, a leader in agricultural supplies in Central America, improve its relationship with its distribution channel through digital transformation. The process included research, value proposition, design, and technological development of the digital experience, as well as a new brand and go-to-market strategy. The result is the Cambiagro platform, which is now integrated into the company’s offerings.
CRM & Loyalty
CX & Strategy
Technology & Transformation
DISAGRO
Digital ecosystem of services to digitize the business processes of an agroservices company
We collaborate with Disagro on the discovery, ideation, and development of an ecosystem of digital applications and services that encompasses distributors, the sales network, training, and end customers—farmers and ranchers— with the goal of improving the performance of their farms through the digitization of crop management decisions, tools, and expert knowledge.
CRM & Loyalty
CX & Strategy
Technology & Transformation
CUPRA
A community to boost user engagement for a new car brand
As part of Omnicom’s digital experience team, we defined the concept of the CUPRA Community through an online/offline experience that would connect users with shared interests. Through research, interviews, and market analysis, we established the pillars of a community that fosters engagement before, during, and after the purchase, highlighting the brand-user relationship from the very first contact.
CRM & Loyalty
CX & Strategy
CAROLINA HERRERA
CRO Strategy and E-commerce Performance Improvement
By designing and implementing a CRO strategy for the fragrance, makeup, and fashion categories, we helped Carolina Herrera’s e-commerce team improve the platform’s business KPIs.
CRM & Loyalty
Data & Intelligence
Design Experience
CUPRA
Design of the My Garage Private Area
As part of Omnicom’s design and digital experience team, we designed a centralized UI to help users find personalized content and all the features available for their vehicle. Through a comprehensive design process, we optimized time and effort by unifying projects within a scalable and adaptable environment, meeting the needs of both clients and users.
CRM & Loyalty
Design Experience
CUPRA
Design of a pre-reservation process for the launch of a new vehicle
We designed a comprehensive digital solution to manage the CUPRA Ateca LE pre-order campaign in Spain. Through a detailed process of service design, user research, user journey mapping, and technical support, we implemented and launched a platform that optimizes the user experience and ensures seamless communication throughout the pre-order process.
CRM & Loyalty
CX & Strategy
Design Experience