Projects

A selection of projects that show how we turn challenges into new ways to create value for people and the business. Explore them by industry or service.

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AI Acceleration & Adoption

4

CRM & Loyalty

112

CX & Strategy

100

Data & Intelligence

61

Design Experience

157

Technology & Transformation

77
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OBRAMAT

Redefining Sales Tools and Remote Customer Support for Professional Buyers

We collaborated with the Obramat team to develop a unique tool for Canal Pro that enables the company to provide fast, personalized service to remote customers. The process involved mapping the customer service experience, identifying opportunities to improve the customer journey, and defining requirements along with technology to optimize budgets and orders.

CRM & Loyalty Design Experience

OBRAMAT

Identifying Growth Opportunities in the Digital Channel with a Professional Audience

We collaborated with Obramat’s client, e-commerce, and omnichannel teams to identify growth opportunities by leveraging the digital channel to reach professional audiences. The project included customer research, the creation of a blueprint integrating internal data and capabilities, and the ideation and prioritization of improvement initiatives based on the needs of professional buyers.

CRM & Loyalty CX & Strategy Design Experience Technology & Transformation

NATIONALE

Developing Use Cases to Improve Digital Sales at an Insurance Company

We implemented digital experience solutions to support Nationale Nederlanden’s personalized sales strategy, creating communication materials and validating them with users. We reviewed the customer journey, refined messaging, and defined the process to enhance the experience, achieving a seamless transition from offline to online sales through omnichannel coordination and improvements at critical stages of the process.

CRM & Loyalty Design Experience

LOWI

Generating Hypotheses for Improving E-commerce Performance Using a CRO Strategy

Based on qualitative interviews with customers and behavioral analytics, we developed a backlog of hypotheses for improving KPIs aimed at increasing CLTV.

CRM & Loyalty CX & Strategy Data & Intelligence Design Experience

LOWI

Redesign of the digital experience for the website and app to improve a telecom company’s business performance

Together with Lowi’s business and digital teams, we redesigned its main digital assets (the website’s private area and the app) to refresh their user interface, while also building a revamped design system focused on key sales flows, with the goal of improving the ease of transactions and increasing up-selling and cross-selling of products and services.

Design Experience

NATIONALE

Digitization of the Insurance Enrollment Process for Seniors

We developed an insurance calculator designed specifically for seniors, making it easier to get quotes and purchase policies. We assessed their needs and expectations, then designed an accessible and user-friendly tool, validating the solution with real users.

Design Experience Technology & Transformation

NATIONALE

Optimization of a Home Insurance Quote Configurator

We rolled out a new version of NN’s home insurance price calculator, optimizing the conversion funnel and improving the user experience. Through a design sprint, we designed the core flow and validated hypotheses with users, implementing improvements to both content and design, and enriching their design system.

CRM & Loyalty Design Experience

IRONHACK

Redesign of the Web Platform

In collaboration with Ironhack’s business team, and using a methodology based on research with prospective students, we redesigned the website experience to improve business KPIs. The process included an analysis of the needs and expectations of potential customers, followed by a phased and controlled rollout plan to ensure a positive business impact.

CX & Strategy Data & Intelligence Design Experience

IRONHACK

New Digital Branding Design

Definition, design, and implementation of Ironhack's new brand identity and its application to the new website design.

Design Experience

INGENICO

Development and creation of new features and services

By bringing a number of design professionals onto the Ingenico team, we are helping the company continuously improve the app that brings together all of its services for merchants worldwide.

Design Experience

INGENICO

Redesign of the B2B terminal management tool for key accounts

In collaboration with the key account team, we assisted with and redesigned Ingenico’s international internal terminal management tool for key accounts to facilitate the management of a large volume of terminals, based on prior research.

CX & Strategy Design Experience

INGENICO

Design of an Application for Managing Payment Services for Business Owners

Concept and platform design for the MyIngenico App (both mobile and desktop versions), the primary channel for communication between the company and business owners worldwide, which includes marketplace services, customer service, and after-sales support.

Design Experience

INGENICO

Research for the Design of a Digital Service for Business Owners

We assisted the Ingenico team in designing and implementing a research project across five countries with the goal of laying the groundwork for a relationship between the company and its customers based on the digital channel.

CX & Strategy Design Experience

INGENICO

Value Proposition and Design of a Digital Payment Service for Business Owners

In collaboration with the marketing and operations teams at Ingenico, a global leader in payment solutions, we carried out a project to design a series of digital services aimed at improving the company’s relationship with merchant owners.

CRM & Loyalty CX & Strategy Design Experience Technology & Transformation

IE

Optimizing the Student Recruitment Process from a Qualitative Perspective at a Leading Educational Institution

Through qualitative research, we helped the marketing and sales team at IE (Instituto de Empresa) optimize the student recruitment process by identifying ways to improve navigation and understanding of IE’s value proposition.

CX & Strategy Design Experience

GILEAD

Conceptualization of a digital platform for medical professionals based on a new standard for content consumption

We designed an on-demand content platform for a global pharmaceutical company and defined an implementation roadmap. The result is a platform that reinvents the relationship with healthcare professionals through a personalized experience based on the development of new content formats.

CRM & Loyalty Design Experience