Projects

A selection of projects that show how we turn challenges into new ways to create value for people and the business. Explore them by industry or service.

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AI Acceleration & Adoption

4

CRM & Loyalty

112

CX & Strategy

100

Data & Intelligence

61

Design Experience

157

Technology & Transformation

77
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SULION

E-commerce Design

We supported the Sulion team in designing an e-commerce platform for ventilation and lighting products to launch their DTC (Direct-to-Consumer) model in select markets.

Design Experience

SIMON

Redesign of the Members-Only Area for Installers

Based on a research process designed to identify pain points on the current website, we defined a user experience that meets users' needs and expectations, validated the proposed solution, and worked with the technology team to ensure its feasibility.

CX & Strategy Design Experience

SIMON

Creating an app for installers

Definition and design of a mobile app to improve the experience of SIMON product installers. The project focused on gaining a deeper understanding of the needs, preferences, and limitations of this segment, with the goal of strengthening SIMON’s market position and expanding its digital ecosystem.

Design Experience

SIMON

Redesign of the private area for distributors

In collaboration with the SIMON team, we defined the company’s private area for professional clients, focusing on viable solutions for distributors’ real needs. The process involved aligning various internal business units and designing a digital product whose user experience was validated in an agile and iterative manner by real users.

Design Experience

SIMON

Redesign of the Digital Ecosystem Roadmap

In collaboration with the SIMON team, and with the goal of aligning its digital ecosystem with the company’s strategy, we conducted an operational audit and a competitive analysis to define a strategic, viable, and practical roadmap that will guide the evolution and growth of SIMON’s digital assets in the short, medium, and long term.

CRM & Loyalty CX & Strategy Technology & Transformation

SEAT

Maintenance of a global, multi-market digital platform for a leading automotive company

We help manage the global digital ecosystem in Adobe Experience Manager (AEM). Continuous evolution of the platform, streamlining templates and components, creating functional specifications and configurators, and providing training to countries. Responsibilities included content audits, wireframe creation, rollouts, and A/B testing to improve the platform.

CRM & Loyalty CX & Strategy Design Experience

SEAT

Mapping the Vehicle Purchase Process

As part of the C14/Omnicom digital experience team, we developed a service blueprint to map the vehicle purchasing experience, from the initial idea through to the purchase. The project identified pain points and opportunities, establishing a vision for digital CX and mapping customer journeys while balancing business principles with the omnichannel customer experience.

CRM & Loyalty CX & Strategy Design Experience Technology & Transformation

SEAT

Designing Futures for an Automotive Company’s Digital Ecosystem

The foundational project uses user-centered design methodologies to develop a vision for the digital customer experience, map customer journeys, and identify opportunities, paving the way for connected vehicles and the company's future mobility strategy.

CRM & Loyalty CX & Strategy Technology & Transformation

SEAT

Design of the first e-commerce platform in a market without retail outlets for an automaker

SEAT relaunched its brand in Norway with a streamlined end-to-end e-commerce experience. The project, led by a multidisciplinary team that included the client, encompassed strategy, CX definition, product development, user research and testing, design, and implementation.

CRM & Loyalty CX & Strategy Design Experience Technology & Transformation

SANTANDER

Redesign of the Santander X Digital Experience

We redesigned the SantanderX digital experience, aligning it with the new strategic direction and the user needs identified through research.

CX & Strategy Design Experience

SEAT

Innovation Roadmap for the Future of Mobility at an Automotive Company

Through comprehensive user research, a mobility solution was developed to address short-term needs, and a scalable digital design strategy was defined. The project included a hypothesis for a future mobility platform and a case study website featuring research findings and customer journeys.

CRM & Loyalty CX & Strategy

SANTANDER

Value Proposition, Positioning, and Building a New Digital Experience

We collaborated with the Bank's team on the conceptualization and launch of Universia's new value proposition, translating its new focus on employability into an evolution of its branding and a new digital platform with new features.

CX & Strategy Design Experience

SANTANDER

The Evolution of the New Brand Identity Design

Together with the Bank, we collaborated on developing its value proposition and key benefits, as well as its new brand identity: brand evolution, visual identity, communication guidelines, verbal identity, digital design system, global communication manuals and toolkits, and channel strategy.

CX & Strategy Design Experience

SANTANDER

Comprehensive redesign of the Santander Open Academy platform to deliver a personalized experience

We collaborated on the redesign of Santander Scholarships at Santander Open Academy based on its new value proposition—from the structure of the offering to the architecture of the user experience—focusing on the users’ actual needs. Through research, interviews, and stakeholder workshops, we developed a strategy that ensures a personalized and efficient experience.

CRM & Loyalty CX & Strategy Design Experience

SANTANDER

Customizing the User Onboarding Process

We increased one of the product's key KPIs—the job posting sign-up rate—by minimizing the amount of information requested from users on the onboarding form before they sign up for a job posting.

CRM & Loyalty CX & Strategy Data & Intelligence Design Experience

QDIYYA

Website Redesign

We redesigned the website to focus on an experience tailored to potential visitors to the amusement and leisure park. The process included analyzing the current digital product, developing a new site map, and creating prototypes and designs.

Design Experience